US MBD: Sales, Marketing & Communications Survey

Motivate top talent by rethinking your compensation data

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US MBD: Corporate Marketing and Communications Survey image

You need a team of highly-motivated employees in order to promote and sell your products effectively. If you’re having trouble retaining your top sales, marketing, and communications professionals, it may be because you’re not compensating them adequately.

The US MBD: Sales, Marketing & Communications Survey arms you with robust compensation data for more than 800 positions.

Analyze the data across industries, such as:

  • Banking/Financial Services
  • Energy
  • Insurance
  • Retail & Wholesale
Is your compensation strategy equipped to attract, retain, and motivate top talent?

Participation Open: February – April

Results Publish: August

2020 Results Available

  • 802 positions published
  • USD 2,050 – 4,500
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Sample report

Position list

  • Product Details
  • Pricing / Buy Now
  • Survey Schedule
  • Participating Companies
  • Position List & Sample Report
  • Related Articles
  • 2020 Survey Participation

Product Details

Statistics

  • # Positions Surveyed: 1,413
  • # Positions Published: 802
  • # Organizations: 2,421
  • # Observations: 512,381

Based on data from the 2020 US MBD: Sales, Marketing & Communications Survey. Data minimum and suppression rules account for the difference between the number of positions surveyed and published. 

Data Collected

  • Base Pay
  • Geographic Responsibility
  • Long-term Incentive Eligibility and Grants
  • Organization Data
  • Short-term Incentive Eligibility and Amounts
  • Years in Organization
  • Years in Position

Data Analyzed

Industry

  • Agriculture, Forestry, Fishing and Hunting
  • Diversified
  • Education
  • Energy/Mining
  • Finance/Banking
  • Government
  • Healthcare - Non-Insurance
  • Hospitality, Entertainment and Media
  • Insurance - Health and Medical
  • Insurance - Non-Healthcare
  • Mfg. - Durable, Misc
  • Mfg. - High Tech
  • Mfg. - Nondurable Goods
  • Professional Services
  • Real Estate/Construction
  • Retail/Wholesale
  • Services
  • Technical Services
  • Telecommunications
  • Transportation and Warehousing
  • Utilities

Geographic Area

  • Metropolitan Area
  • National
  • Regional

Organization Size

  • Assets
  • Gross Premiums
  • Net Revenue
  • Net Sales Revenue
  • Number of Employees
  • Operating Expenses/Budget

Career Streams Analyzed

  • Executive
  • Management
  • Para-Professional
  • Professional

Position Families Analyzed

  • Communication & Corporate Affairs
  • Creative & Design
  • Data Analytics/Warehousing & Business Intelligence
  • Sales, Marketing & Product Management

Position Sub-Families Analyzed

  • Account & Client Management
  • Advertising & Marketing Communications
  • Advertising Creative, Design & Production
  • Communications & Corporate Affairs Generalists
  • Communications & Corporate Affairs Leadership
  • Corporate Affairs
  • Data Analytics & Business Intelligence (BI)
  • Field Sales & Account Management
  • Market Research & Analysis
  • Marketing Generalists
  • Media/Communications Creative & Design
  • Product Creative/Industrial Design
  • Product Marketing & Management
  • Sales & Marketing
  • Sales Operations/Administration
  • Sales Training
  • Sales, Marketing & Product Management Leadership

This survey is powered by Mercer Job Library. Learn more or view Mercer Job Library FAQs for more details. Survey results are delivered in Mercer WIN®, giving you access to the data through a variety of customizable parameters.

Pricing

Product Participant Non-Participant
2020 US MBD: Sales, Marketing & Communications Survey USD 2,050 USD 4,500

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US MBD: Sales, Marketing & Communications Survey

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Please note:

  • Additional users may be added during checkout for USD 200 each per module/survey.
  • Individuals or companies using Mercer data for consulting services or commercial purposes are subject to different rates. Please call for more information.
  • 2020 results are available for purchase and will be delivered upon survey release (mid-August).

Survey Schedule

  • Participation Opens: February 3
  • Participation Deadline: April 24
  • Date Effective: March 1
  • Report Available: August

Participating Companies

View a list of the participating companies included in the 2020 US MBD: Sales, Marketing & Communications Survey here.

Position List & Sample Report

Position List

View the position list and descriptions collected in this survey.

Sample Report

View a sample report of this survey for a glimpse at what’s included.

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2020 Survey Participation

2020 Survey Participation is now closed. Survey participation is open to all organizations with matching jobs and is not required to purchase results. The act of submitting data to a survey is known as survey participation and your company is then viewed as a participant. To learn more about how you can become a participant, please contact us. As a survey participant, you do receive key benefits:

  • A discount on survey results!
  • An exclusive invitation to survey events - attend results webcasts and meetings where Mercer consultants will review the results and identify market trends and factors. You'll also be able to ask questions directly related to your organization.
  • Ensure your data is included in the market results - easily determine your market position with customized reports that compare your company data to your peers.
  • IsOrderingSetYes
  • Ordering TypeSingleLevelMultiSelection
  • RegionUS
  • Sub TitleMotivate top talent by rethinking your compensation data
  • Short DescriptionSalary data for positions within the sales, marketing & communications function.

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