Advertising– Create marketing campaigns designed to persuade consumers to purchase or use a certain product or service.
Digital and Direct Marketing– DIGITAL: Promote products and services using digital distribution channels (internet, mobile, and other interactive channels) to reach consumers in a timely, relevant, personal, and cost-effective manner. DIRECT: Develop programs to directly connect with consumers through commercial communication (mail, e-mail, and telemarketing) to drive a specific action.
Healthcare Communications Marketing– Specialize in creating marketing programs for healthcare companies.
Media– Assist clients in choosing the right media for advertising and communications programs, and execute those placements by reserving and purchasing media space and time for the content.
Public Relations– These companies work on promoting and establishing favorable relationships with the public by conveying messages through the media on behalf of a client.
|2019 Mercer Global Marketing Compensation Survey
Survey participation is open to all organizations with matching jobs and is required to purchase results.
Contact Nicole Aronov at email@example.com to inquire about becoming a member/participant.