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US IHP: Health Insurance Sales and Marketing Compensation Survey

SINGLELEVELMULTISELECTION

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Positioning your health insurance company as a leader in the health care space, conveying compassion and trustworthiness, and delivering on the expectations of clients and consumers is no small ask. It is now more important than ever to incorporate developments in big data, advanced analytics, and e-commerce and to have the right employees on your sales and marketing teams. Keep your compensation plans competitive and attract and retain these talented and motivated employees effectively.

The Sales and Marketing module of the US IHP: Health Insurance Compensation Survey Suite allows you to benchmark your talent strategy against extensive salary data for 121 positions collected from 122 health insurance/managed care organizations.

Analyze the health insurance survey data by:

  • BlueCross BlueShield vs. non-BCBS organizations
  • Covered lives/membership
  • Revenue/sales
  • Total employment (FTEs)

Positioning your health insurance company as a leader in the health care space, conveying compassion and trustworthiness, and delivering on the expectations of clients and consumers is no small ask. It is now more important than ever to incorporate developments in big data, advanced analytics, and e-commerce and to have the right employees on your sales and marketing teams. Keep your compensation plans competitive and attract and retain these talented and motivated employees effectively.

The Sales and Marketing module of the US IHP: Health Insurance Compensation Survey Suite allows you to benchmark your talent strategy against extensive salary data for 121 positions collected from 122 health insurance/managed care organizations.

Analyze the health insurance survey data by:

  • BlueCross BlueShield vs. non-BCBS organizations
  • Covered lives/membership
  • Revenue/sales
  • Total employment (FTEs)

View a list of the participating companies in the health plan marketing survey here.

Your data will be delivered in Mercer WIN®, an online delivery platform that gives you access to the data through a variety of customizable parameters. In just a few clicks, you can:

  • Benchmark compensation for traditional jobs and hybrid jobs
  • Compare your compensation strategy to a specific set of peers or competitors
  • Set metrics exactly as you want them
  • Benchmark off cycle
  • Identify the six most common skills associated with a role
  • Download .xls data files for easy importing into your comp management system

Your survey purchase includes access for up to three (3) users at your company. Additional users can be added during checkout.

We also offer integration with select third party compensation systems making it easy to access Mercer data wherever you prefer to do your market pricing activities.

SINGLELEVELMULTISELECTION

Please select your participation status

Total

Individuals or companies using Mercer data for consulting services or commercial purposes are subject to different rates.

Please contact us if you have any questions.

  • IsOrderingSetYes
  • Ordering TypeWIN
  • Enable ParticipationYes
  • Participation Start Date03/02/2026
  • Participation End Date04/24/2026
  • RegionUS
  • Sub TitleEnhance your rewards offerings with high-quality compensation data
  • Short DescriptionBase pay and incentive data for key health insurance sales & marketing roles.
  • Product Survey HeadingHealth Insurance Sales and Marketing Compensation Survey - US IHP
  • Enable WidgetsYes
  • widget1Publish Date ~ September 2026
  • widget2Positions Published ~ 121
  • widget3Organizations ~ 122
  • widget4Observations ~ 25,486
  • Enable Home Page DisplayDo Not Show

Product Highlights

Position Families

  • Account Services
  • Advertising
  • Broker Relationships
  • Competitive Intelligence
  • Inside Sales/Telemarketing
  • Market Research
  • Marketing
  • Marketing/Sales Communications
  • Product Development
  • RFP
  • Sales – Commercial Health Plans
  • Sales – Incentive Administration
  • Sales – Individual Health Policies
  • Sales – Medicare/Medicaid Programs
  • Sales Support
  • Sales/Account Management

Download the list of positions included in this survey along with the position descriptions.

  • Base Salary
  • Incentive
  • Total Cash Compensation
  • Total Direct Compensation
  • BlueCross BlueShield vs Non-BCBS Organizations
  • Covered lives/Membership
  • Revenue/Sales
  • Total Employment (FTEs)

Product Highlights

Position Families

  • Account Services
  • Advertising
  • Broker Relationships
  • Competitive Intelligence
  • Inside Sales/Telemarketing
  • Market Research
  • Marketing
  • Marketing/Sales Communications
  • Product Development
  • RFP
  • Sales – Commercial Health Plans
  • Sales – Incentive Administration
  • Sales – Individual Health Policies
  • Sales – Medicare/Medicaid Programs
  • Sales Support
  • Sales/Account Management

Download the list of positions included in this survey along with the position descriptions.

  • Base Salary
  • Incentive
  • Total Cash Compensation
  • Total Direct Compensation
  • BlueCross BlueShield vs Non-BCBS Organizations
  • Covered lives/Membership
  • Revenue/Sales
  • Total Employment (FTEs)
Participation
PARTICIPATION CLOSED

Participating in the survey

Participating in the survey

You tell us what’s happening in your organization – from what you pay to how you pay – for your positions and we’ll give you a discount on the results. Survey participation is open to all organizations with matching jobs. Missed this year’s participation window? Contact us to learn how you can participate in the next edition.

Participation Window

Opens: 03/02/2026

Closes: 05/04/2026

Participation Window

Opens: 03/02/2026

Closes: 04/24/2026

Learn more about participation

Frequently Asked Questions You can manage FAQs in Maintenance > Product Management > Products FAQs

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