US Millennial Perks Survey

Optimize your rewards strategy for the leaders of tomorrow

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30% of the current workforce is made up of millennials, and that number will continue to grow! Millennials offer companies diverse ideas, skill sets, and values that have been shaped by a rapidly changing world. In return, millennials want flexibility and perks that fit their lifestyle along with a competitive salary. Understanding what drives this increasingly important segment of the population as you plan for the workforce of the future is critical to success.

Enhance your benefits package with the US Millennial Perks Survey. From perk types like comfort, social, personal, amenities, and culture, understand what this generation truly wants in the workplace. Benchmark your total rewards strategy across 14 industries. Entice this workforce segment using robust data that reports:

  • Perks offered by organizations
  • Perks that best retain millennials
  • Perk families that are most important to millennials
  • Perks that millennials find most valuable
Are you ready to optimize your rewards strategy for the leaders of tomorrow?
Survey Details At a Glance
  • Overview
  • Product Details
  • Pricing / Buy Now
  • Survey Schedule
  • 2019 Participation


The US Millennial Perks Survey features data from 171 organizations across the country to help your company plan for the workforce of the future.

Formerly the North America Millennial Pay-for-Perks Survey, it has been split into separate US and Canada surveys for 2018 to better reflect the regional trends, insights, and participating organizations included. For the Canada Millennial survey data, please click here.

Survey results are delivered in a published PDF format to your account under “My Downloads.”

Salary Survey Methodology

Mercer’s salary surveys are designed using the most accurate and up-to-date HR metrics and market data practices. Data is collected from HR professionals at participating organizations. It is then analyzed for validity, thoroughness, and market representation based on the organization´s size, structure, geographic region, or any combination of these factors. A minimum number of incumbents, organizations, and distinct organizations are required in order to report each Mercer data element. If minimums are not met, the market data is suppressed, ensuring that you always receive the highest level of data confidentiality.

Product Details

Survey Statistics

  • # Organizations: 171

Based on data from the 2018 US Millennial Perks Survey.

Data Collected

  • Key elements organizations could do that they currently are not doing to ensure millennials remain with the company
  • Perks offered by organizations
  • Perks that best retain millennials
  • Perk families that are most important to millennials
  • Perks that millennials find most valuable
  • List of Perks

  • Break area activities (i.e. TV, games, etc.)
  • Chair massages
  • Comfort/privacy rooms
  • 'Employee of the Month' parking space
  • Free breakfast and/or lunch every day
  • Free snacks
  • Housing financial assistance
  • Paid fitness/gym memberships
  • Sporting event tickets
  • Standing workstation
  • Use of Company car
  • Social
  • Book/Literature clubs
  • Employee sports teams
  • Group retreats
  • Organized community service efforts
  • Paid leave for volunteering
  • Participation in Corporate Challenges (races, basketball games, 'escape' challenges, etc.)
  • Philanthropic giving programs, including employer contribution match
  • Regularly sponsored networking opportunities
  • Sponsorship of hobby and activity groups
  • Personal
  • Birthday card/gift
  • Childcare assistance
  • Clearly defined working hours
  • Continuing education or training stipend
  • Flex hours
  • Flexible holidays
  • Healthy lifestyle rewards (i.e. $500 a year for maintaining healthy lifestyle)
  • Maternity/Paternity/Parental Leave
  • Relaxed dress code
  • Student loan repayment
  • Summer hours
  • Telecommuting/Work from home
  • Tolerance of facial hair
  • Tolerance of fashion hair colors, tattoos, and/or piercings
  • Tuition reimbursement
  • Unlimited vacation
  • Amenity
  • Bring your pet to work
  • Full financial counseling/Tax return preparation
  • Local businesses discounts
  • On-site dry cleaning
  • On-site fitness facilities
  • Paid/Subsidized Parking
  • Personal cellphone stipend
  • Personal postage/shipping
  • Pet insurance
  • Subsidized public transportation
  • Technology discounts
  • Travel discounts
  • Use of company equipment for personal achievement
  • Wearable Wellness (Fitbits)
  • Worksite fitness classes (In-Office Yoga and Zumba)
  • Culture
  • Career development program
  • Challenging and rewarding work
  • Compensation/Competitive Pay
  • Consistent and transparent feedback
  • Emphasis on 'start-up' mentality
  • External training/Professional development
  • Free lunch on your birthday
  • Freedom to be creative, take initiative
  • Leadership mentoring
  • Opportunity for one-on-one time with company executives
  • Personal time for projects outside of the organization
  • Recognition programs
  • Regular feedback surveys
  • Respectful sharing of ideas and opinions
  • Transparency and open dialogue regarding company initiatives
  • Transparency in the decision-making processes
  • Data Analyzed


  • Banking/Financial Services
  • Chemicals
  • Consumer Goods
  • Energy
  • High Tech
  • Insurance/Reinsurance
  • Life Sciences
  • Logistics
  • Mining & Metals
  • Other Manufacturing
  • Other Non-Manufacturing
  • Retail & Wholesale
  • Services (Non-Financial)
  • Transportation Equipment
  • Pricing

    Product Participant Non-Participant
    2018 US Millennial Perks Survey USD 255 USD 765

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    US Millennial Perks Survey

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    Please note:

    • Individuals or companies using Mercer data for consulting services or commercial purposes are subject to different rates. Please call for more information.
    • 2018 results now available for purchase.

    Survey Schedule

    • Participation Opens: June 13
    • Participation Deadline: July 13
    • Report Available: September 26

    2019 Participation

    2019 Survey Participation opens June 13. Survey participation is open to all organizations with matching jobs and is not required to purchase results. To learn more about how you can become a participant, please contact us. As a survey participant, you do receive key benefits:

    • A discount on survey results!
    • An exclusive invitation to survey events - attend results webcasts and meetings where Mercer consultants will review the results and identify market trends and factors. You'll also be able to ask questions directly related to your organization.
    • Ensure your data is included in the market results - easily determine your market position with customized reports that compare your company data to your peers.
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    • Sub TitleOptimize your rewards strategy for the leaders of tomorrow