US IHP – Health Plan Sales & Marketing Compensation Survey

Enhance your compensation strategy with premium data

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Your sales and marketing positions play a pivotal role in promoting and selling products for your business. These talented and motivated employees need to be properly incentivized so that they’re representing your company and not your competitors. Enhancing your compensation strategy will help you do just that.

Make the best pay decisions for your employees with the US IHP – Health Plan Sales & Marketing Compensation Survey. Benchmark your talent strategy against 98 health insurance/managed care organizations. Compare compensation data for 83 positions collected across 16 position families. Analyze the health plan marketing information by:

  • BlueCross BlueShield vs. non-BCBS organizations
  • Revenue/Sales
  • Total employment (FTEs)
  • Covered lives/Membership
Are you ready to enhance your compensation strategy with exceptional data?
  • Overview
  • Product Details
  • Pricing / Buy Now
  • Survey Schedule
  • Position List & Sample Report
  • Participating Companies
  • 2019 Participation

Overview

With data from over 11,000+ employee observations, use this survey to evaluate your healthcare sales salary plans by:

  • Base salary
  • Incentive
  • Total cash compensation
  • Total direct compensation

Delivered in Fully Customizable Formats

Survey results are delivered in Mercer WIN®, giving you access to the data through a variety of customizable parameters — including geography, industry, company size, and more. Efficiently organize and analyze the information with Mercer WIN, which enables you to:

  • Compare job descriptions side by side.
  • Change pay elements to support the right level of analysis.
  • Perform function and career-level analysis.
  • Export your data for integration into other systems (data also available as an Excel file).
  • presentation-quality detailed or summary reports.

Salary Survey Methodology

Mercer surveys are designed using the most accurate and up-to-date market data practices. Data is collected from HR professionals at participating organizations and then analyzed for validity, thoroughness, and market representation based on the organization's size, structure, geographic region, or a combination of these factors. A minimum number of incumbents, organizations, and distinct organizations are required in order to report each data element. If minimums are not met, the market data is suppressed, ensuring you the highest level of data confidentiality.

Product Details

Survey Stats

  • # Positions Surveyed: 83
  • # Positions Published: 83
  • # Organizations: 98
  • # Observations: 11,222

Based on data from the 2019 US IHP – Health Plan Sales & Marketing Compensation Survey. Data minimum and suppression rules account for the difference between the number of positions surveyed and published.

Data Collected

  • Base Salary
  • Incentive
  • Total Cash Compensation
  • Total Direct Compensation

Data Analyzed

  • BlueCross BlueShield vs Non-BCBS Organizations
  • Revenue / Sales
  • Total Employment (FTEs)
  • Covered lives/membership

Position Families Analyzed

  • Account services
  • Advertising
  • Broker relationships
  • Competitive intelligence
  • Inside sales/telemarketing
  • Marketing
  • Marketing/sales communications
  • Market Research
  • Product Development
  • RFP
  • Sales/account management
  • Sales – commercial health plans
  • Sales – incentive administration
  • Sales – individual health policies
  • Sales – Medicare/Medicaid programs
  • Sales Support

Pricing

Product Participant Non-Participant
2019 US IHP – Health Plan Sales & Marketing Compensation Survey (Module 3) USD 1,400 USD 4,200

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US IHP – Health Plan Sales & Marketing Compensation Survey

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Please note:

  • Additional users may be added during checkout for USD 200 each per module/survey.
  • Individuals or companies using Mercer data for consulting services or commercial purposes are subject to different rates. Please call for more information.
  • 2019 results now available.

Survey Schedule

  • Questionnaire Distributed: March 1
  • Participation Deadline: April 15
  • Data Effective Date: April 1
  • Report Available: August

Position List & Sample Report

Position List

View the position list and descriptions included in this survey.

Sample Report

View a sample report of this survey for a glimpse at what’s included.

Participating Companies

  • 2nd.MD
  • Accolade
  • Aetna, Inc.
  • Alignment Health Plan
  • Anthem, Inc.
  • AultCare
  • BlueCross BlueShield Association
  • BlueCross BlueShield of Alabama
  • BlueCross BlueShield of California
  • BlueCross BlueShield of Kansas City
  • BlueCross BlueShield of Louisiana
  • BlueCross BlueShield of Massachusetts
  • BlueCross BlueShield of Michigan
  • BlueCross BlueShield of Minnesota
  • BlueCross BlueShield of Nebraska
  • BlueCross BlueShield of North Carolina
  • BlueCross BlueShield of Rhode Island
  • BlueCross BlueShield of South Carolina
  • BlueCross BlueShield of Tennessee
  • BlueCross BlueShield of Vermont
  • BlueCross of Idaho Health Service, Inc.
  • BMC HealthNet Plan - Boston Medical Center
  • Cambia Health Solutions
  • Capital BlueCross
  • CareFirst BlueCross BlueShield
  • CareSource
  • CIGNA Corporation
  • Community Health Network - ProHealth
  • Dean Health Plan - SSM Health
  • Delta Dental of California
  • Element Care
  • EmblemHealth
  • Exceedent - Froedtert Health
  • Excellus BlueCross BlueShield - Lifetime Healthcare Companies, Inc.
  • Experian
  • Florida Blue
  • Geisinger Health Plan
  • Harvard Pilgrim Health Care
  • Health Alliance Medical Plans, Inc. - Carle Foundation
  • Health Alliance Plan (HAP) - Henry Ford Health System
  • Health Care Service Corporation
  • Healthcare Management Administrators
  • Healthfirst
  • HealthNow New York, Inc.
  • HealthPartners
  • Highmark Health
  • Hometown Health - Renown Health
  • Horizon BlueCross BlueShield of New Jersey
  • Humana, Inc.
  • Independence BlueCross
  • Johns Hopkins HealthCare LLC
  • Kaiser Foundation Health Plan, Inc.
  • L.A. Care Health Plan
  • Life & Specialty Ventures, LLC
  • Magellan Health, Inc.
  • Mayo Clinic Health Solutions
  • Medica Health Plans
  • Medical Mutual of Ohio
  • MedImpact Direct
  • MedImpact Healthcare Systems, Inc.
  • Memorial Hermann Health Plan
  • Molina Healthcare, Inc.
  • Montefiore Health Plan
  • MVP Health Care
  • Noridian Healthcare Solutions
  • Oscar Insurance Corporation
  • Premera BlueCross
  • Presbyterian Health Plan
  • Prime Therapeutics, LLC
  • Priority Health - Spectrum Health System
  • Prominence Health Plan - Universal Health Services
  • Providence Health Plans
  • San Francisco Health Plan
  • Sanford Health Plan
  • Sapphire Digital
  • Scott & White Health Plan
  • Scripps Health Plan
  • Security Health Plan - Marshfield Clinic
  • SelectHealth - Intermountain Healthcare, Inc.
  • Sharecare, Inc.
  • Sharp Health Plan
  • SummaCare
  • Sutter Health Plus
  • Teladoc Health, Inc.
  • Texas Children's Health Plan
  • The AmeriHealth Caritas Family of Companies
  • Tufts Health Plan
  • UCare
  • UnitedHealth Group
  • University of Arizona Health Plan
  • University of Utah Health Plans
  • UPMC Health Plan
  • Viva Health
  • WageWorks
  • WellCare Health Plans, Inc.
  • Wellmark BlueCross BlueShield
  • Western Health Advantage
  • Wisconsin Physicians Service (WPS) Health Solutions
  • 2019 Participation

    2019 Survey Participation is now closed. Survey participation is open to all organizations with matching jobs and is not required to purchase results. To learn more about how you can become a participant, please contact us. As a survey participant, you do receive key benefits:

    • A discount on survey results!
    • An exclusive invitation to survey events - attend results webcasts and meetings where Mercer consultants will review the results and identify market trends and factors. You'll also be able to ask questions directly related to your organization.
    • Ensure your data is included in the market results - easily determine your market position with customized reports that compare your company data to your peers.
    • IsOrderingSetYes
    • Ordering TypeSingleLevelMultiSelection
    • RegionUS
    • Sub TitleEnhance your compensation strategy with premium data
    • Short DescriptionBase pay and incentive data for key health insurance sales & marketing roles.